Today, I had a very interesting discussion with Rich Miller, a consulting colleague who has been around the block more than a few times. One of the interesting points he raised is that Amazon's AWS pricing doesn't quite work for enterprises. Let's explore how it is a problem and why it is so. At first blush, Amazon's pricing is intuitive: use an hour of an m4.xlarge, pay $0.239; use 2 hours, pay $0.

Pricing is one of the most important - and mysterious - parts of a business. Price too high, and you lose customers; price too low, and you leave lots of profit on the table. An entire price consulting industry exists, with great leaders like Patrick Campbell of Pricing Intelligently. One important rule of thumb is that input costs should almost never determine the price of a product. What your costs do is have two effects:

I have been impressed with Heroku for a long time. Their simple to use platform-as-a-service (PaaS) has made it incredibly easy for software developers to deploy applications lightly and cheaply, and then easily scale them up to production scale. As an aside, the very design encourages them to develop their software in a well-architected fashion; see "The 12-Factor App." Just as Amazon Web Services infrastructure-as-a-service (IaaS) EC2 abstracts away hardware, so a PaaS abstracts away the operating system, allowing software managers to focus on software.

In business, there are two benefits that accumulate to large or diversified companies: Economies of Scale Economies of Scope Economies of Scale are the benefits of from doing more of the same. If you make 10MM laptops a year, your cost per computer will be cheaper than if you make 100,000 laptops per year. These benefits come from a number of sources: Purchasing Power: Since you are buying components for 100x as many LCD screens, you can negotiate better prices.

I often notice the incredible value of great product management. Unfortunately, it is something many experienced people do not get, simply because it is the one area of a business, and especially a startup, that cuts across the company. Every other group has a clear line of responsibility: Engineering builds the product. Marketing defines who will buy it and drives awareness. Sales sells it. Customer support supports it. Finance manages the cash, P&L and balance sheet.

Two weeks ago, we argued that, in the face of competition (and there is always competition), "Premium Pricing Just Doesn't Last." At the same time, there always will be premium priced products - Tesla and BMW, Apple Watch Edition, Oracle - but the question is how long these can maintain significant market share? A smart commenter, amelius, raised a fascinating point. Amelius compares premium pricing for substitutable products to restrictive licensing for software.

Yesterday's article on the short life span of premium (and especially ultra-premium) pricing led to a robust discussion on Hacker News. In the article, I used Amazon Web Services (AWS) as an example of a company that actively tries to cannibalize itself. A smart commenter pointed out that AWS pricing, while falling continually, has nonetheless fallen more slowly than Moore's Law, according to which equivalently-priced capability should double roughly every 18 (or 24) months.

Free Wi-Fi is coming! Well, perhaps not everywhere, but at every Hyatt hotel. I just received an email from Hyatt that they will offer free Wi-Fi for all guests in all rooms and lobbies worldwide, beginning 14 February 2015, just a month away. How did Hyatt come to that decision? Why wasn't it free before? What does it mean for their profits? Most important of all, what lessons can be learned for our businesses?

I expect this topic to get me a lot of flak. After all, everyone likes dumping on the airlines, including me. But hear me out. I fly a lot of miles every year, mostly in coach, sometimes in business. Most of the time, the journey is tiring and uneventful, sometimes it is annoying, and sometimes downright offensive. I regularly hear and read stories about the decline of comfort, service and value in air travel over the last 30 years.