Apple's philosophy for technology is, "just make it work." I had one of the early pre-iPod mp3 players. It was a great piece, lots of battery life, played every format out there at the time... and within a year I had replaced it with an iPod. Transferring music to this player and managing it was just an enormous headache. With iTunes and iPod, it "just worked".
Fast forward to the year 2014.